Welcome to WAUPM 2022 in beautiful Park City! Our schedule, session details, and everything you need to know are below. Click here to learn about our sponsors.

Wednesday, May 11

6:30 - 8:30 pm - Opening Reception - Silver Baron Patio

Join us for heavy appetizers, drinks, introductions, and the chance to meet and talk face to face for the first time in over two years! Don’t forget to grab your drink tickets from Jake.
Thursday, May 12

7:45 - 8:30 am - Breakfast - Silver Baron Foyer

Grab some breakfast and grab a seat with some friends.

8:30 - 9:30 am - Welcome and WAUPM 101 - Silver Baron

We have a lot of new faces in the room and a lot of catching up to do. What is WAUPM? Who are all these people? In this opening session we’re going to get acquainted (or re-acquainted) and make sure we’re all on the same page.

9:30 - 10:30 am - SPLC Updates with Hadar and Mike - Silver Baron

Welcome to Hadar and Mike from the Student Press Law Center! They will be discussing current legal trends and issues facing student media across the country.

Click here for speaker bios.

10:30 - 10:45 - Break & Networking - Silver Baron Foyer

Take a quick break – grab a snack, use the restroom, catch up with someone, or get to know someone new a little better.

10:45 am - 12:00 pm - CC&A - Silver Baron

A long-standing tradition of WAUPM meetings, CC&A stands for Changes, Challenges, and Achievements. Led by WAUPM Vice President Doria Deen, this session allows us as a group to discuss what has happened in the last several years. And there should be plenty for us to catch up on after a long break in meeting together in person.

12:00 - 1:00 pm - Lunch, sponsored by Lauren Studios - Silver Baron

Grab some lunch and come back in to the room together. We will hear a short message from our sponsor, Lauren Studios and then you can enjoy your time together.

1:00 - 2:30 pm - The Salt Lake Tribune and the Non-Profit Model - Silver Baron

In October 2019, The Salt Lake Tribune became “the first legacy newspaper in the U.S. to transform from a for-profit company to a 501(c)(3) nonprofit.” Lauren Gustus, Executive Editor of the Tribune joins us to discuss what exactly this transformation has been like and how it is going.

Click here for speaker bio.

2:30 - 3:00 pm - Break & Industry Guest Networking - Silver Baron

Take a quick break and while you do, spend a few minutes meeting with representativies from our Industry Guests. In attendance this year are:

  • SNO Sites
  • Lauren Studios
  • Flytedesk
  • SN Works

3:00 - 4:30 pm - Industry Forecast with Flytedesk - Silver Baron

In this session, we will do some post-COVID brainstorming with our friends from Flytedesk. This will include some insight into what they are working on and seeing in the industry. Some focus on corporate engagement on college campuses will also be included.

4:30 - 5:00 pm - Freshen up for dinner

Spend some time getting ready for dinner!

5:30 - Park City Walking Food Tour sponsored by Flytedesk - Historic Main Street

Meet at Butcher’s Chop House & Bar (link to map embedded) at 5:30 – don’t be late! The address is 751 Lower Main Street. Options to get there:

  • Walk – it’s a beautiful, 25 minute walk from Silver Baron Lodge to Butcher’s Chop House. Enjoy the fresh and crisp mountain air of Utah!
  • Public Transportation – there are a couple bus options that run every 20 minutes past the lodge. The 1 Red, 2 Green, and 5 Yellow all go to the Old Town Transit Center and from there you can take a 4 minute walk or switch buses to the Town Lift stop.

We will be splitting into groups to go on walking tours of historic main street in Park City and enjoying food together at 3 amazing Park City restaurants – Butcher’s Chop House & Bar, Bangkok Thai, and Tekila Mexican Grill & Cantina.

Friday, May 13

7:45 - 8:30 am - Breakfast - Silver Baron Foyer

Grab some breakfast and grab a seat with some friends.

8:30 - 9:30 am - WAUPM 201 - Networking & Breakouts - Silver Baron

Breakout into groups with other schools in similar situations to yours to discuss everything unique to your circumstances.

9:30 - 10:30 am - Deseret Digital Media since Phoenix - Silver Baron

For this session, we will be joined by Burke Olsen, VP & Head Digital Officer of Deseret News who will help us understand how Deseret Digital Media has evolved since we last heard from the group in our 2014 conference in Phoenix.

Click here for speaker bio.

10:30 - 10:45 - Break & Networking - Silver Baron Foyer

Take a quick break – grab a snack, use the restroom, catch up with someone, or get to know someone new a little better.

10:45 am - 12:00 pm - What they really think of us, and the job we do - Silver Baron

The past couple years have been a complete joy, our programs are thriving, and the students are easy. No?

Uh, no. We’ve persisted, and are doing the best we can under challenging circumstances. Some of our “upstream colleagues” see our role for what it is, a tremendously important student development activity. Today’s panel discussion will give us some common language to talk about our student engagement work from the university’s perspective.

Click here for speaker bios.

12:00 - 1:00 pm - Lunch - Silver Baron

Grab some lunc, enjoy the patio, kick back and relax.

1:00 - 2:30 pm - The Post COVID Challenge - Silver Baron

The Challenge: How can college newsrooms emerge from the pandemic years with a stronger, more inclusive culture that allows for improved journalism? The pandemic broke traditions good and bad – including the chain of received wisdom and values that came from side-by-side editing and hours spent together in the newsroom. We’ll use the tools of performance driven change and Table Stakes to consider how we define success and how to get there. Prepare for a hands-on discussion and work session.

Click here for speak bio.

2:30 - 3:30 pm - Industry Guest Roundtables - Silver Baron

Spend a few minutes meeting with representativies from our Industry Guests. In attendance this year are:

  • SNO Sites
  • Lauren Studios
  • Flytedesk
  • SN Works

3:30 - 3:45 pm - Break & Networking - Silver Baron Foyer

Take a quick break – grab a snack, use the restroom, catch up with someone, or get to know someone new a little better.

3:45 - 5:00 pm - Data Discussion - Silver Baron

Another hallmark of the annual WAUPM meetings, come discuss trends and information from our datat collection. Thanks to Scott Smith for his valuable work in collecting and organizing the data for our use. This session is for member and guest schools only.

5:00 - 6:00 pm - Freshen up for dinner

Spend some time getting ready for dinner!

6:30 - Dinner at Riverhorse on Main, Sponsored by SN Works - Historic Main Street

Meet at Riverhorse on Main (link to map embedded) at 6:30 for drinks and appetizers. Dinner starts at 7. The address is 540 Main Street. Options to get there:

  • Walk – it’s the same beautiful, 25 minute walk from Silver Baron Lodge to Riverhorse on Main. Enjoy the fresh and crisp mountain air of Utah!
  • Public Transportation – there are a couple bus options that run every 20 minutes past the lodge. The 1 Red, 2 Green, and 5 Yellow all go to the Old Town Transit Center and from there you can take a couple minute walk to the restaurant.

Riverhorse on Main is one of Park City’s most chic dining experiences. Come enjoy a private room and dinner.

Saturday, May 14

8:00 am - 10:00 am - Breakfast & Business Meeting - Silver Baron

For a representative from each member school, this is a working breakfast. Grab some food and we will begin the business meeting as close to 8:30 as possible.

For industry guests and guest schools who have not left yet, feel free to grab breakfast before you depart.