Deseret News – Friday at 9:30 am
VP & Head Digital Officer, Deseret News
Burke Olsen has been a vice president and head digital officer at the Deseret News since 2016. Previously, he was general manager of Deseret News digital products and the paper’s digital content director. He and his teams focus on digital revenue, platform growth, user experience and content strategy.
Before he turned to the dark allure of journalism, he was a public relations practitioner. His prior work spans organizations in the for-profit and not-for-profit sectors, including the Pew Research Center, the Salt Lake 2002 Olympic Winter Games, a liberal arts college and two PR firms. Throughout his career, Burke has focused on the intersection of technology, content and marketing. He received a bachelor’s degree in communications from Brigham Young University and did graduate work at The Johns Hopkins University.
Burke is on the board of directors for the News Media Alliance and serves on the advisory council for “Language, Please” a soon-to-be-released guide for catalyzing inclusivity in newsrooms, created by Vox Media and funded by the Google News Initiative.